Purpose Beyond Profit in Today’s Boardroom — Maryann Bruce
Purpose Beyond Profit in Today’s Boardroom — Maryann Bruce
Purpose Beyond Profit in Today’s Boardroom - Maryann Bruce

Key Takeaways from NACD New York Event

It was a pleasure and honor to be a panelist at the Virtual Webinar on Purpose Beyond Profit in Today’s Boardroom, organized by the NACD New York Chapter. The panel was moderated by Stephen L. Brown, Senior Advisor, KPMG Board Leadership Center. My esteemed panelists were Pamela J. Craig, Independent Director, Merck, Progressive Insurance, 3M, and Holly J. Gregory, Partner, Co-Chair Global Corporate Governance and Executive Compensation Practice, Sidley Austin, LLP. Ever since the Business Roundtable Statement (BRT) declared that corporations “share a fundamental commitment to all stakeholders”, the discussion about purpose and…

Photo by Daniel ODonnell on Unsplash

I recently came across an article detailing the success of Target’s new and improved beauty strategy. The strategy includes two key aspects that the world has recently called attention to: sustainability and diversity. Target beauty has implemented both of these aspects into their strategy and is setting an example for all brands and retailers.

Target’s beauty strategy:

  1. Indy brands
  2. Clean / Sustainable and “Better-for-you” formulas
  3. Professional brands (thanks to Ulta’s partnership)

Target has it clearly laid out and it’s an impressive arsenal they are investing in to capture the hearts and minds of female guests.

“By prioritizing our guests’ shopping…

Photo by Gabriella Clare Marino on Unsplash

“A journey of ethereal simplicity and elegance: never ostentatious, born to unveil the essence of the Italian touch.”

Tod’s Group in collaboration with Donatella Sartorio, an Italian fashion and style journalist, set out to create a book to capture the essence that is the Italian Touch. The book shares the distinguished style of Italy that incorporates history while simultaneously includes evolving trends. Italy is recognized by the world as a fashion icon — style that is simple yet tasteful, casual yet polished.

“Italian Touch is an exclusive book shot around Italy that captures Italian families in their homes. A collage…

Photo by Eva Darron on Unsplash
Photo by Eva Darron on Unsplash
Photo by Eva Darron on Unsplash

Travel Weekly published their recent research findings that 61% of Black professionals in the travel industry feel that the industry is not diverse and inclusive. The white professionals in travel said the opposite. To gain perspective, Travel Weekly asked 7 Black professionals of the Northstar Travel Group Black Advisory Board to have a discussion on their personal experiences in the industry.

Of the 7 professionals was the global vice president of diversity, equity, and inclusion for Hyatt Hotels, Tyronne Stoudemire. Tyronne moderated the conversation and also provided personal insights:

“Dr. Nancy Adler did research on organizational behavior and found that…

Seth Godin - Natalie Nixon - Simon Sinek - Adam Grant - Daniel Pink

Influencers are professionals with years of vast unique experience and a desire to share that experience. This means you need to be following them ASAP! Check out these 5 authors and speakers to follow.

Why you need to follow these influencers

Smart people learn from their mistakes, but also from the successes of others. If you want some innovative ways to look at problems to solve, following the people who have firsthand experience with the latest methods, is a must.

It doesn’t really matter what you specialize in you have to keep learning from the best. They will provide you…

Maarten Schafer - CoolBrands People

If you asked a director whether they think their board should have a public reputation - one that is distinct from the company - most would respond with a resounding no. Boards of directors have historically operated behind closed doors, unseen and unknown to the outside world. However, proprietary research conducted by Edelman concludes that a board of directors does indeed possess its own reputation, which must be actively considered and managed. Two-thirds of respondents said they “must trust a company’s board of directors” before making or recommending an investment. …

Photo by Zac Durant on Unsplash
Photo by Zac Durant on Unsplash
Photo by Zac Durant on Unsplash

Talent is great, but it is not enough to fully succeed.

We all have great potential that we can foster by going farther than our talents. What we must also focus on is self-awareness that can give us important context. Context of ourselves and those around us, that will allow us to stay focused on our values and goals throughout any situation.

The founder of LionPoint Coaching, Doug Pardo delves into the importance of creating a clear context by explaining that our talents alone will not lead us to success. …

The United States is home to 423 national parks, monuments, and nationally protected lands. Documentary filmmaker Ken Burns calls them “America’s best idea.” Collectively, they create a mosaic of many colors that reflect the diversity of our land.

“Our national parks have given shape to our multi-faceted and multicultural story,” the National Park Service says. “[They] honor our differences and remind us of everything that we have in common. Parks tell the ever-evolving story of who we are — our heritage and our history, in its struggles and triumphs. …

In her very first argument in court — 21 years before taking her place as the second woman on the U.S. Supreme Court — Ruth Bader Ginsburg blazed trails. She turned conventional wisdom inside out by arguing that it was unfair to deny a single man the ability to deduct on his taxes the cost of a caregiver for his invalid, dependent mother simply because he’d never married. A single woman in the same situation was entitled to that tax break.

Ginsburg simply and eloquently stated that discrimination in all forms based on gender is not what we seek. Thanks…

Martin Puris

Last year, the Toyota corporation spent $1.5 billion dollars on media alone in the U.S. market to leave us with this message: “Let’s go places.”

By any measure, an uninspired set of words that could apply to anything from an airline to a skateboard maker to the New York City transit authority. The campaign first appeared in 2012. My calculator says that adds up to a cumulative investment of $13.5 billion - not including the cost of production and talent. Add 20%.

I find it impossible to believe that Toyota, one of the world’s great manufacturers, has nothing more important…


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