Buy Those Cookies

Women’s Campaign Fund

!mpact
3 min readMar 5, 2021
Photo by The Creative Exchange on Unsplash

It’s time to buy those cookies. Whether you’re having just one or devouring the entire box, you can thank the Girl Scouts — not only for these scrumptious moments but also for the lasting gifts of Girl Scout alumnae.

Gifts that keep on giving

As Women’s History Month kicks off in March, we’re reminded of how many fearless and visionary women were once Girl Scouts.

Pioneers like Justice Sandra Day O’Connor, the first woman to serve on the U.S. Supreme Court. Labor leader and civil rights activist Dolores Huerta, co-founder of the labor union that became the United Farm Workers. Contralto Marian Anderson, one of the most celebrated opera singers of the 20th century. Comedian Lucille Ball, the first woman to run a major television studio. Track and field star Jackie Joyner-Kersee, Sports Illustrated’s Greatest Female Athlete of the 20th century. Astronaut Sally Ride, the first American woman in space.

With every Thin Mint or Tagalong, we can be grateful for the contributions of these leaders — and countless more from other Girl Scout “grads” who’ve helped create a more equitable and inclusive future.

Adapting and advancing

Since its start in 1912, Girl Scouts has adapted to each new generation by giving females the confidence to be full participants in shaping our nation and world. The skills and talents of half of us are unleashed — to the benefit of all of us.

It’s a perspective that mirrors The Women’s Campaign Fund goal of #5050x2028: roughly half women and half men in elected offices nationwide by 2028. When 100% of America is represented by 100% of our country’s human resources, we can better determine what’s best for us all.

The Girl Scout Cookie Program is a visible symbol of early leadership training and skills development. The Girl Scout mantra is one we all embrace as we seek 50/50 teamwork throughout our society: work hard, adapt to changing circumstances, reach out to everyone — and make history along the way.

The right ingredients

Despite social restrictions and other COVID challenges, the cookie business is in full swing. It continues to be a savvy operation with the right ingredients for bringing everyone in on the rewards.

A full 100% of the net revenue raised through cookie sales stays with the local council and troops. Or the troops can donate the money to a worthy cause or use it to fund a project that will improve their community.

In a broader light, the success of the Cookie Program showcases the skills business leaders say are reasons for seeking diversity in the workforce: more collaboration, more models of shared leadership, and a plethora of perspectives coming together to create the best solutions.

Now, excuse us, please. Drive-through sales are about to open down the block. We’ll be stocking up for the year. And looking ahead to this delicious annual ritual — through 2028 and beyond.

Women’s Campaign Fund #5050x2028

©2021 Women’s Campaign Fund

#5050x2028

Tags: Women’s Campaign Fund

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